Agent‑first internet displaces human content

Generative AI agents and model‑optimized interfaces are shifting the web away from human‑first design: sites, search, and content are being reworked to be consumed and generated by automated agents, not people. That change alters referral economics, moderation, and product design, and prompts platform responses like mandatory logins and anti‑scraping measures. — If true, this reframes debates about content moderation, platform regulation, net economics, and authenticity — policy and business models must adapt to an internet increasingly built for machines.