AI‑curated review‑theatre ads

Companies are using internal AI to find idiosyncratic user reviews and turn them into theatrical, celebrity‑performed ad spots, then pushing those assets across the entire ad stack. This model scales 'authentic' user voice while concentrating creative production and distribution decisions inside platform firms. — As AI makes it cheap to turn user data into star‑studded ad creative, regulators and media watchdogs must confront questions of authenticity, data usage, and cross‑platform ad saturation.