As AI‑generated spam and bots dominate public feeds, user engagement and trust fall, and platforms pivot toward DMs, subscriber circles, and small groups. Creators likewise move to Patreon/Substack‑style micro‑communities that prioritize depth over virality. The social web splinters into 'a billion little gardens' instead of one big feed.
— This shift changes where politics, news, and culture are mediated—weakening mass‑broadcast influence while strengthening gated creator and community ecosystems that are harder to regulate and measure.
EditorDavid
2025.09.15
100% relevant
Cited metrics (Facebook/X ≈0.15% engagement; Instagram −24% YoY) and APA polling on social‑media breaks, plus platform moves to emphasize DMs and private circles.
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