Carmakers Penalized For Selling Driver Data

Updated: 2026.05.10 2H ago 1 sources
California sued General Motors for selling hundreds of thousands of drivers' names, contacts, precise locations, and driving behavior gathered via OnStar to data brokers and reached a $12.75 million settlement. The deal forces GM to delete retained data (within 180 days unless consented) and bans selling driving data to consumer reporting agencies for five years. — This sets a practical precedent for how privacy laws can curb automakers' data‑commerce models and shapes expectations for consumer consent, data deletion, and enforcement remedies across the auto industry.

Sources

GM Secretly Sold California Drivers' Data, Agrees to Pay $12.75M In Privacy Settlement
EditorDavid 2026.05.10 100% relevant
California Attorney General Rob Bonta's settlement with GM; OnStar telemetry sold to Verisk Analytics and LexisNexis Risk Solutions; $12.75M penalty and alleged $20M in company data‑sales revenue.
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