A late‑September Pew survey of 774 Latino registered voters finds 86% say the economy is very important to their congressional vote in the 2026 midterms, with high importance across both Democratic (89%) and Republican (78%) supporters. Healthcare and education also rate highly but show much larger gaps by which party a voter backs, indicating economic appeals may cross partisan divides while social‑service messages remain more coalition‑specific.
— If the economy dominates Latino voters' choices, campaigns and policymakers who ignore economic messaging risk ceding this pivotal bloc; conversely, Democrats' edge in party favorability combined with economic salience shapes midterm outcomes and future coalition building.
Sara Atske
2026.10.16
100% relevant
Pew Research Center survey of 5,062 U.S. adults (Sept. 28–Oct. 4, 2026), including 774 Hispanic registered voters; 86% say the economy is very important to their congressional vote; partisan splits on healthcare/education cited in the report.
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