Engagement‑baiting as political influence career

Updated: 2026.03.16 1H ago 1 sources
Some social media actors build durable political influence by optimizing provocation and constant posting for engagement rather than offering expertise or coherent ideology. Their income, alliances (with platform owners or wealthy patrons), and reach come from attention metrics and platform prestige, not traditional credentials. — This matters because it reframes political influence as a monetizable, platform‑driven career that can distort public debate and accountability.

Sources

The Age of Ian Miles Cheong
Ben Sixsmith 2026.03.16 100% relevant
Ian Miles Cheong’s six tweets an hour, million followers, public praise from Elon Musk, and past accusations of shilling and opportunism in the article.
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