One‑Third of New Sites Are AI‑Made

Researchers analyzing Internet Archive snapshots and publishing a paper called 'The Impact of AI‑Generated Text on the Internet' report that by mid‑2025 roughly 35% of newly created websites were classified as AI‑generated or AI‑assisted, and that AI text on the web tends to be cheerier and less verbose. The study is empirical, names Stanford and Imperial College researchers, and uses archived site data to quantify the phenomenon. — If a large share of fresh web content is machine‑produced, search, moderation, media literacy, and platform regulation debates need to shift from isolated cases to systemic responses.