Presidential Renaming of AI

A head of state can try to rebrand a technology by fiat (here, urging 'artificial intelligence' be called 'super intelligence'), turning semantic reframing into a political tool to shift public perception and justify regulatory posture. Such a move compresses rhetorical power (making the technology sound more natural and inevitable) and signals intent to resist international governance while privileging national industrial advantage. — If leaders successfully reframe technical language, they can change policy debates, weaken support for multilateral rules, and normalize growth‑first, nationalist AI governance.