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OpenAI will host third‑party apps inside ChatGPT, with an SDK, review process, an app directory, and monetization to follow. Users will call apps like Spotify, Expedia, and Canva from within a chat while the model orchestrates context and actions. This moves ChatGPT from a single tool to an OS‑like layer that intermediates apps, data, and payments.
— An AI‑native app store raises questions about platform governance, antitrust, data rights, and who controls access to users in the next computing layer.
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